When tools become faster and answers become cheaper, the ability to ask better questions becomes more valuable than ever.
The useful version of this idea is rarely dramatic. It usually begins with one ordinary decision repeated often enough to become visible in the shape of a day.

Creativity is not decoration
Creativity is not decoration is where the subject becomes practical. Instead of treating the idea as a mood, it helps to name the friction, the trade-off, and the smallest behavior that would move things in a better direction.